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Sr. Marketing Manager France/Italy/Spain – Fire TV and Entertainment (m/f)

Ofertas de trabajo de Directores de ventas y comercialización en Luxemburgo

Clasificación del trabajo: Directores y gerentes : Directores administradores y comerciales : Directores de ventas, comercialización y desarrollo : Directores de ventas y comercialización.

Führungskräfte : Führungskräfte im kaufmännischen Bereich : Führungskräfte in Vertrieb, Marketing und Entwicklung : Führungskräfte in Vertrieb und Marketing

Descripción de la oferta de trabajo:

As a Sr. Marketing Manager, your key responsibilities will include the following:

· Define the consumer marketing plan; establish the optimal marketing mix; agency resources; and report marketing results to leadership.

· Conceptualize, build, and execute multi-channel marketing campaigns, including creative development, targeting segmentation, and campaign performance analysis.

· Leverage a mix of marketing channels such as owned media (on-device merchandising, retail web placements, email, and social), paid media, community events, PR, customer offers, influencers, and affiliate marketing.

· Participate in the establishment, implementation and measurement of the effectiveness of initiatives to drive content downloads, content usage, and in-app purchases.

· Work both at the planning level by generating bold and innovative ideas for growth and at the tactical level by helping to manage campaign execution, creating and optimising campaigns, analysing traffic data and solving problems.

· Own the reporting of category and device results to leadership.

· Build customer segmentation and leverage audience insights in campaign planning.

· Draft and localise marketing collateral and advertising creative for various digital channels.

· Identify and evaluate partnership opportunities, including co-marketing opportunities with entertainment partners

· Negotiate external partnerships and maintain relationships with top partners.

A successful candidate will be highly analytical, resourceful, customer focused, team oriented, and will have an ability to thrive in a fast-paced environment. You will have a proven track record for leading successful marketing programs across multiple touch points.

The position will be based in Amazon’s Luxembourg office in the vibrant city of Luxembourg.

BASIC QUALIFICATIONS

· Minimum Bachelor's degree required

· Multiple years of relevant experience in marketing and/or marketing communications

· Experience in driving acquisition and monetisation for paid content services on mobile or TV and measuring return on investment (ROI)

· Experience defining consumer marketing plans and executing multi-channel marketing campaigns

· Deep versatility using marketing analytics on a day-to-day basis

· Experience reporting marketing results to leadership and driving results

· Experience reviewing marketing channels and campaigns on their effectiveness and creating the best marketing mix

· Experience launching/managing marketing promotions with B2B partners in the Media and Entertainment sector

· Experience in drafting and localizing marketing collateral

· Facility with Excel (pivot tables) required

PREFERRED QUALIFICATIONS

· MBA/MS preferred

· SQL/advanced Excel

País del trabajo: Luxemburgo.

Número de puestos: 1.

Tipo de puesto: Contratación directa.

Nivel educativo: Grado o nivel equivalente.

Experiencia: 5 años.

Tipo de contrato: Jornada completa.

Empleador: Amazon EU Sàrl.

Idiomas: inglés (Avanzado).

Instrucciones para solicitar:

Vous êtes invité à introduire votre candidature par le site internet : www.amazon.jobs.

Identificador de la vacante:PES_LU_572288.

Ver las 610 ofertas de trabajo de Directores y gerentes : Directores administradores y comerciales : Directores de ventas, comercialización y desarrollo : Directores de ventas y comercialización ofertadas.

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